Newport Bus goes live with a stress-free app migration

Today, we’re delighted to share that the new Newport Bus app from Passenger is now live, following a seamless migration behind the scenes.

Eight weeks ago, we announced that Newport had appointed Passenger for its new app. We’ve been working closely with the team ever since to deliver the changes on schedule.

Over the last decade, we’ve managed many app migrations and honed the process each time. A supplier move isn’t taken lightly by any organisation with a consumer-facing app, and even the thought of doing so is inevitably met with trepidation. Thankfully, our Customer Success managers are experts at guiding customers through these types of onboarding and have supported Newport at every step of the process.

“Thanks to everyone at Passenger who was involved in switching the app over and rebranding the website. What we thought was going to be a huge challenge and cause us a lot of work was actually really easy and seamless. You took all the stress away, and everyone at Newport is very happy”, comments Alex Clarke, Commercial Manager at Newport Bus.

In making the move, Newport Bus has combined its online channels into an integrated app and website experience. Already, that decision is bearing fruit. “Much, much better, well done”, comments one customer.

The new app adds journey planning with ticket recommendations for customers, full timetable information and service updates with personalised travel alerts. This capability has seen Passenger deliver over 3 million highly targeted app notifications in its first six months, providing an industry-leading level of personalisation.

Newport began working with Passenger on its website in 2021 and has been impressed with its advanced capabilities to manage and efficiently deliver information through its comprehensive customer experience platform. Using standardised transport data, including real-time bus locations and network data, the solution is easy for Newport Bus to maintain and deliver an engaging app for customers.

Gemma Vasellina-Turner, Customer Success Manager at Passenger, comments, “I’m delighted that everything has gone so well and that Newport can now take full advantage of Passenger’s additional capabilities. I look forward to continuing to work with the great team at Newport and supporting the business with its strategic objectives at a time of significant change for operators in Wales”.

Passenger is exhibiting at ALBUM Conference 2025, 12-14th May in Nottingham, UK. If you’re considering how you might be able to take your passenger app to the next level, please get in touch or book an appointment to meet with us at the conference.